| Population: |
Population in survey area
(Age: 14 to 69)
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| Sample parameter: |
n = 550 (national), n = 200 (Vienna)
disproportional distribution, representative of the population in the survey area
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| Survey area: |
Regional state capitals
Download Structure of Survey (PDF, 115 kB)
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| Sampling: |
Quota method, quota characteristics:
Gender, age, occupation, car driver
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| Method: |
CAPI (Computer Assisted Personal Interview)
Exclusive study, street survey in Hall
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| Survey period: |
2 x per month
Download Survey Period 2011 (PDF, 11 kB)
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| Survey parameter: |
Recall (open and aided), impact, recognition, acceptance, product affinity (notification required)
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| Controls: |
By phone: 10%, computer supported: Completeness/plausibility 100%
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| Restructuring: |
Cell weighting
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| Conducting Institute: |
TRICONSULT, Wirtschaftsanalytische Forschung GmbH, Dr. Felix Josef (Institute for Analytical Economic Research).
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