WINPIN

Classic outdoor advertising for a mobile era

Never change a winning team - but why not make it better? WINPIN is our response to the trend of convergence between various communication channels: an extension to our classic Out-of-Home solutions in the form of a media-convergent dialogue platform. WINPIN makes Billboard, City Light and Rolling Board to an interactive experience. WINPIN is easily integrated and enables direct communication with the target group, enhanced brand involvement and connection with an existing community.

It is carried by a completely new form of active participation – anytime, anywhere – via app, mobile website, SMS or directly online at winpin.at. Mascot Pinnie and a personal 4-digit code are quickly integrated in existing motifs to add online promotions and chances to win prizes to classic campaigns. WINPIN and Pinnie are a "construction kit" that you can use to convert any campaign from a push mechanism to a pull mechanism at the drop of a hat. Immediate benefits and winnings are an incentive for the target group and a permanent feature of every campaign: Competition 2.0. And all with the unsurpassed frequency of our locations across Austria.